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Monday, 6 April 2015

Agenda Chasing by the News

The Reynolds Journalism Institute (RJI) published a short blog on our paper with Zsolt Katona from Berkeley's Haas School of Business. It is about Agenda Setting in the News and it argues that with lower barriers to entry and lower customer switching costs agenda setting is more "Agenda Chasing" by news providers who are in a contest to become the 'go-to-place' for a particular topic.


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