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Thursday 31 October 2013

The evolution of tablet operating systems

This video by The Economist is a great summary of the evolution of tablet operating systems, showing how successful Android has been in this domain as well. Given the competitive dynamics, Android's share growth is likely to continue as it benefits from the cutthroat competition among tablet manufacturers. Moreover, it is built on the previous success of Android as a mobile operating system. The i-phone was launched in 2007 but even that year may not represent the beginning of the story. Rather, it is 2005, when Google purchased Android, a small mobile start-up at the time, with the goal to make search available on mobile devices. From the beginning, the idea was to make it an open system (even making the source code available), giving it away for free (with Google search embedded in it of course) and making it open for app developers. Even before the first Android phone appeared, there were already many apps available for Android. This strategy required quite some foresight from the Google founders on the evolution of the mobile Web.

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