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Tuesday, 8 January 2013

Evolution of newspaper business

A really cool video on the evolution of the newspaper business in the US can be seen here. A snapshot is posted below. It basically shows that only the newspapers who convinced viewers to pay for digital content have done well, The Wall Street Journal and The New York Times. In fact, they have increased their viewership and the NYT has now more online users than traditional ones. It is not clear that profits increased though as online advertising rates are typically lower. In any case, the video is very revealing.


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